Einspahr Auto Plaza is located right here on 8th Street, and our neighbors know they can count on a dealership that has grown up alongside this community. Our Ford and Jeep dealership in Brookings since 1969, and we've spent every one of those years earning the trust of the families and businesses who share these streets with us. We're not a distant destination you have to plan a trip around us. We're the folks you wave to at the grocery store and cheer alongside at community events.
As a family-owned dealership with more than 50 years of roots, we've built our name on time-tested expertise and genuine, neighbor-to-neighbor care. That commitment reaches well beyond the showroom, too. We're proud to support local initiatives like the Boys & Girls Club and to partner with our area colleges to help strengthen the fabric of this town.
Why Brookings Neighbors Choose Einspahr Auto Plaza
Shopping close to home means more than convenience — it keeps your dollars in Brookings, supports the neighbors who work here and connects you with a team that treats you like family instead of a transaction. Here's what sets our hometown Ram dealership apart:
- Over 50 Years of Trust: With firm roots in Brookings since 1969, we blend family-owned values with time-tested automotive expertise you can rely on.
- Comprehensive Used Car Warranty: Every vehicle in our used car inventory includes a 3-month/3,000-mile powertrain warranty for real peace of mind and transparent coverage.
- Custom Vehicle Ordering: Can't find exactly what you pictured? Explore our new Jeep, Ram and Ford inventory or build your dream vehicle through our individualized custom-ordering service.
- One-Stop Shop for All Needs: From auto financing and trade-in help to certified repairs and genuine parts, we handle every part of vehicle ownership under one roof.
- Convenience at Your Fingertips: Schedule a test-drive or book a Ford service appointment in minutes through our easy-to-use website.
- Flexible Hours for Busy Lives: We stay open until 5:30 p.m. on weekdays and welcome you on Saturdays, because we know real life doesn't keep banker's hours.
- Enhanced Customer Services: Enjoy available loaner vehicles, shuttle service, car detailing and convenient pick-up and delivery whenever you need them.
What Our Neighbors Are Saying
Don't just take our word for it; here's what members of our community have shared about their experiences with our team:
Our Hometown Favorites in Brookings
When you stop in for a test-drive or a service visit, ask our team about the local spots we love most — these are a few places our staff personally recommend around town:
- Children's Museum of South Dakota: A local favorite for families, this beloved nonprofit fills a restored 1936 schoolhouse with hands-on exhibits and indoor and outdoor play that keeps kids exploring for hours.
- Pioneer Park: Our team loves this shaded downtown gem, where mature trees, colorful flower beds and a covered performance area make it a perfect spot for a summer evening.
- South Dakota Agricultural Heritage Museum: If you want a real feel for our region's roots, this museum showcases vintage farm equipment, household treasures and archives that tell the story of South Dakota's farming heritage.
- Larson Park: A go-to spot for active families, this community park offers a playground, a sledding hill, an 18-hole disc golf course and a paved trail worth wandering.
- South Dakota Art Museum: Tucked into the SDSU campus, this welcoming museum celebrates regional and Native American artwork, and it's a favorite rainy-day stop for our team and their families.
Your Hometown Dealer, Proudly Serving Brookings Since 1969
For more than five decades, we've believed that taking care of our neighbors is what a hometown dealership is all about. Whether you're exploring your next F-150, Wrangler or Ram 1500, weighing a trade-in or simply want honest answers, our team is here to build a relationship that lasts well beyond the sale.
Contact our team, and we'd be honored to earn your trust and keep you rolling for years to come.
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